Branding

5 Ways to Make Customers Fall In Love With Your Brand-featured image

5 Ways to Make Customers Fall In Love With Your Brand

5 Ways to Make Customers Fall In Love With Your Brand 923 543 Julianna Rice

Your brand is a reflection of company culture, your x-factor and your mission. Use these five tips to make your customers fall in love with your brand.

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4 Ways Brands Are Pivoting During the Pandemic

4 Ways Brands Are Pivoting During the Pandemic 924 543 Julianna Rice

These four examples of ways that brands are pivoting during the pandemic emphasize the value of leadership and a strong brand positioning.

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Brands We Love: Small Business Edition

Brands We Love: Small Business Edition 924 616 Julianna Rice

As a small business ourselves, we decided that we’d like to take this opportunity to highlight some of our favorite establishments.

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Why Strategy Matters for Your Brand’s Success

Why Strategy Matters for Your Brand’s Success 924 505 Julianna Rice

When it comes to leading your brand to success, core strategy serves as the most important tool for any business leader.

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5 Ways Your Brand Can Outlast the Coronavirus Crisis

5 Ways Your Brand Can Outlast the Coronavirus Crisis 924 619 Julianna Rice

Unfortunately, no brand is immune to the impact of coronavirus on our economy… But companies can minimize the repercussions on their business.

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5 Benefits of Brand Equity

5 Benefits of Brand Equity 924 616 Julianna Rice

What exactly makes brand equity so valuable? Here are five huge reasons why building your brand equity pays off.

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Macula Foundation Main

Spotlight: The Macula Foundation

Spotlight: The Macula Foundation 1920 1080 Julianna Rice

Sean Kim, the founder and creative director of Kairos Design, discusses the website design of The Macula Foundation.

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3 Digital Marketing Trends to Watch in 2020

3 Digital Marketing Trends to Watch in 2020 924 616 Sean Kim

Digital marketing platforms are changing – so your digital marketing strategies should, too.

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Five pair of Warby Parker glasses with boxing on the bottom

Brands We Love: Warby Parker

Brands We Love: Warby Parker 924 560 Hannah Ahn

Do you wear glasses? If yes, have you heard of EssilorLuxottica? If you answered no,…

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